Site icon Inside Croydon

TfL rolls out new branding for Windrush and Overground lines

Rail passengers using West Croydon Station this morning will have boarded trains on the Windrush line for the first time, as Transport for London rolls out its new names and livery for the London Overground.

Signs of change: it is taking TfL almost a week to roll out all the new signage for the London Overground

The roll-out is being phased, simply because of the scale of the operation involved across 113 stations, and the six London Overground lines, as they are given their own individual designation on the London Tube map, which has been in use for 101 years.

On the maps, the Overground lines are each given a double line in a fresh new colour. What used to be the East London line, terminating at West Croydon after running from Highbury and Islington to New Cross, Clapham Junction and Crystal Palace, is now pillar box red and the Windrush line.

“Customers will soon start to find navigating the London Overground easier,” Transport for London promises.

Colour scheme: the Windrush line and its five other London Overground services, starting in new hues from today

This is one of “the largest customer-focused projects TfL has ever undertaken”, the transport authority says.

TfL will update around 6,000 station wayfinding signs, Tube maps, station digital screens, onboard train information, Journey Planner and TfL Go. Audio and visual announcements on trains and stations will also be updated.

The rollout is taking place as follows:

Andy Lord, London’s transport commissioner, said: “This is an exciting step as millions of customer journeys on the London Overground will be transformed by making it simpler to navigate.

“Individual line colours and names have helped customers navigate the Tube for more than a hundred years, so we wanted to take a similar approach on the London Overground. These changes will help improve customer confidence when travelling and encourage more to use our services.”

The names of each line have been chosen to “celebrate the city’s diverse culture and history”.

The new names and colours are:

TfL says: “Throughout the summer, TfL has engaged with customers through a number of activities all designed to help people become familiar with the new London Overground line name and colours. This includes a new series of TfL’s ‘Mind the Gap’ podcasts that delve into the history of each line name.

New lines: the London Tube map has been evolving since 1923

“These podcasts have been among the most popular TfL has produced, showing customers have taken a genuine interest in what’s behind each of the names.”

TfL also teamed up with walking app Go Jauntly and launched “six fascinating self-guided walks to help celebrate the new London Overground line names”. Each one helps participants to delve into the stories behind each of the line names and visit points of interest while encouraging them to stay active.


Inside Croydon – If you want real journalism, delivering real news, from a publication that is actually based in the borough, please consider paying for it. Sign up today: click here for more details



Exit mobile version